Wednesday, October 15, 2003

The Demographics Of Clarkism

In the latest Gallup poll, Wesley Clark once again is the top choice of Democratic-registered voters around the nation. Clark garners 22 percent support, compared to Dean at 15 percent, Kerry and Lieberman at 12 percent, and Gephardt at 10 percent.

These results are similar to an earlier Gallup poll of September 19-21, so Gallup was able to combine the data from the two polls and run demographic analyses of the different candidates' bases of support. These analyses are quite revealing, especially when comparing Clark and Dean.

While Clark receives more support than Dean among both men and women, his margin over Dean among women is just 3 points (16 percent to 13 percent), but an impressive 12 points among men (29 percent to 17 percent). He also beats Dean in every region of the country, but especially in the south (25 percent to 8 percent). Also intriguing is how well he does among low income voters (those earning less than $20,000 a year), clobbering Dean by 26 percent to 5 percent. In fact, Clark bests Dean in every income group up to $75,000. Above $75,000, Dean edges Clark, 26 percent to 25 percent.

In terms of ideology, Dean beats Clark among liberals, 24 percent to 18 percent, but Clark wins moderates by 24 percent to 11 percent and conservatives by 23 percent to 7 percent. The general picture, then, is that Clark does especially well, relative to Dean, among the very groups where Democrats have been having the most problems. That suggests to Public Opinion Watch that the emerging Clark candidacy deserves very serious consideration indeed.
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Clark Leads Democratic Candidates
by David W. Moore
Gallup Organization, October 10, 2003

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